Thursday, 4 February 2010
Jettng into modern times
Rapper/activist/reality show star Fonzworth Bentley has teamed with Jet Magazine for a column with the upcoming relaunch of JET Magazine.
Today (February 3), JET revealed a brand new strategy and unveiled a new logo, new sections and a new layout for the magazine, which will feature Trey Songz on the cover of the relaunch.
The changes are the most significant the magazine has made to its layout since its original launch in 1951.
Bentley’s JET column will touch on topics that directly impact Black America, along with new columnists Dr. Ian Smith and Warren Ballentine.
"As a world-class media company, we will solidify JET’s position as an innovator and leader in the African-American marketplace by offering expanded content that will entertain, inform and extend our readership footprint of the brand in a smart way," Linda Johnson Rice, chairman and CEO, told AllHipHop.com in a statement.
"We will continue to build our communication platforms to engage our audiences and address evolving consumer needs,” Rice added.
JET Magazine is the #1 African-American newsweekly in the world, with over 9 million readers each issue.
The newly designed JET Magazine will go on sale on Monday (February 8).
courtesy of All Hip Hop.com