Wednesday, 27 January 2010
Philadelphia rapper Cassidy has revealed plans to release his first album since 2007’s release B.A.R.S. (The Barry Adrian Reese Story).
The new album is titled C.A.S.H., which stands for “Cass Always Stays Hard” or “Cass Always a Straight Hustler.”
Cassidy told MTV.com’s Mixtape Daily that the first single will feature a big name artist, but before that single drops, he will release a street record titled “Face to Face,” and a new mixtape titled Apply Pressure 2.
“They say it's a recession. I call my album C.A.S.H. because everybody needs money,” Cassidy told MTV’s Mixtape Daily. “I feel as though everybody that's a fan of hip-hop or a fan of music period, they need to come and support artists like me, because you gonna see hip-hop fall off the map, like other forms of music, if you don't.”
Although he's no longer signed to producer Swizz Beatz, Full Surface imprint, the pair still have a cordial relationship.
As the first artist signed to the label, Cassidy and Swizz produced hits and club anthems like “Hotel” featuring R.Kelly, “I’m a Hustla” and “My Drink N My Two Step” while dropping albums like Split Personality (2004), I’m a Hustla (2005) and his most recent, B.A.R.S. (2007).
Cassidy's C.A.S.H. album will be released through his own imprint Larsiny Entertainment, with distribution through E1.
In November of 2008, Cassidy inked a deal with NBA star Carmelo Anthony’s Krossover Entertainment, which is backing the Philly rapper’s latest album.